Superbrands 2012: Google ousted Coca-Cola as the best brand in Bulgaria, M-Tel lags behind bTV
Google is the best Bulgarian brand. It has ousted Coca Cola from its first position in the Superbrands 2012 ranking, while telecoms operator M-Tel is lagging behind bTV, the Klasa daily informs.
24 Chasa daily was recognized as the best brand among daily newspapers, the 24 Chasa daily wrote. UniCredit Bulbank was distinguished as the best brand among financial institutions, while DZI – as the best brand among insurance companies.
The Superbrands organization is the independent arbiter on branding. It identifies and pays tribute to exceptional brands by recognizing, rewarding, and reinforcing leading brands from all over the world. The organization runs the Superbrands award schemes and promotional programs, each with a brand focused publication at its core.
Text and photo: http://www.focus-fen.net
(22.03.2012)